Home Lifestyle Beauty The Unseen Impact of Social Media on Beauty Perceptions

The Unseen Impact of Social Media on Beauty Perceptions

Social Media Effects On BeautyA
Social Media Effects On BeautyA

Social media, the digital tool that has revolutionized our communication and interaction, has also inadvertently crafted new standards of beauty, often unattainable and unrealistic. These standards seep into the psyche of the young, causing detrimental effects on self-esteem and mental health.

The Pervasive Reach of Social Media

According to a recent study by Pew Research Centre, an astonishing nine out of ten teenagers aged 13–17 are active on social media platforms. This number does not include younger users who, despite age restrictions, have found their way to these platforms. The more time spent on social media, the stronger the correlation with dissatisfaction with one’s appearance.

The Culture of Perfection

Social media, in its quest for perfection, encourages the erasure of all flaws. The digital culture promotes photoshop, filters, plastic surgery, and makeup, leading young users to believe that these digitally enhanced appearances are natural. This causes a significant impact on their self-esteem and mental health when they fail to match up to these Instagram models.

Distorted Beauty Standards

A 2021 survey by ParentsTogether revealed that teen users who utilize beauty filters often express a stronger desire for plastic surgery. These filters, as described by a 2021 MIT technological review, are “automated photo editing tools that use artificial intelligence and computer vision to detect facial features and change them.” These filters echo conventional beauty standards and create digitally altered personas. Hence causing teenagers to feel more confident on social media than in real life.

The Validation Race

Popular social media platforms like Instagram and TikTok have turned into a battleground for likes, comments, and followers. Young users alter their appearance to gain attention, equating physical attractiveness with social media validation. They aspire to receive the same validation that influencers and celebrities do, perpetuating a toxic cycle of self-image distortion.

The Misrepresentation of Beauty

Social media’s portrayal of beauty is far from the truth. Beauty extends beyond the superficial to the content of one’s character, an aspect that social media often overlooks. Posts are carefully curated to display the best moments, failing to depict the struggles, the worst times, or the inner beauty of individuals.

The Power of Social Media

Despite its flaws, it wields the power to create societal change if used correctly. Influencers and platforms can promote body acceptance and reject photo editing, teaching young people to embrace their natural selves.

The Shift Towards Authenticity

A shift towards valuing internal beauty over external appearances can boost self-esteem and dismantle narrow beauty standards. Encouraging unique beauty supports the mental health of adolescents as they learn to appreciate themselves, offering a healthier perspective on self-image.

The Role of Influencers

Influencers play a crucial role in shaping young minds. They can use their influence to reject digitally altered images and promote natural beauty. Thus inspiring their followers to do the same.


Social media, despite its pitfalls, offers a platform for change if we navigate it wisely. By promoting body acceptance and authenticity. We can challenge conventional beauty standards and create a healthier online environment for our young generation.

Afrluencer: Instagram ; Facebook


Please enter your comment!
Please enter your name here